{"product_id":"ippodo-tea-hatsu-mukashi-matcha-green-tea-powder","title":"Ippodo Tea Hatsu mukashi Matcha Green Tea Powder","description":"\u003ch2\u003eHatsu-mukashi (初昔)\u003c\/h2\u003e\n\u003ch3\u003eRefreshingly Sharp Matcha with Pleasant Astringency and Bittersweet Character\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eTea Type:\u003c\/strong\u003e Recommended for Usucha\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAvailable Size:\u003c\/strong\u003e 20g Box\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended For:\u003c\/strong\u003e Traditional Usucha, matcha latte, iced matcha, desserts, and casual everyday enjoyment\u003c\/p\u003e\n\u003ch3\u003eAbout Hatsu-mukashi\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eHatsu-mukashi\u003c\/strong\u003e is a Japanese Matcha from Ippodo Tea characterized by its refreshingly sharp taste, pleasant astringency, and distinctive bittersweet matcha flavor.\u003c\/p\u003e\n\u003cp\u003eIts clean and lively character provides a refreshing drinking experience. The pleasant bitterness helps balance sweet ingredients, making Hatsu-mukashi suitable for traditional Usucha as well as matcha lattes and desserts.\u003c\/p\u003e\n\u003cp\u003eThe 20g box contains approximately ten servings when prepared using about 2g of matcha per bowl.\u003c\/p\u003e\n\u003ch3\u003eFlavor Profile\u003c\/h3\u003e\n\u003cp\u003eHatsu-mukashi offers a \u003cstrong\u003erefreshingly sharp taste with pleasant astringency and characteristic bittersweet matcha notes\u003c\/strong\u003e. Its crisp finish makes it especially suitable for those who enjoy a more refreshing and clearly defined matcha flavor.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eRefreshingly sharp character\u003c\/li\u003e\n\u003cli\u003ePleasant green tea astringency\u003c\/li\u003e\n\u003cli\u003eDistinctive bittersweet matcha flavor\u003c\/li\u003e\n\u003cli\u003eLight and easy-to-drink body\u003c\/li\u003e\n\u003cli\u003eClean and refreshing finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRecommended Uses\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTraditional Usucha preparation\u003c\/li\u003e\n\u003cli\u003eCasual everyday matcha\u003c\/li\u003e\n\u003cli\u003eHot matcha latte\u003c\/li\u003e\n\u003cli\u003eIced matcha latte\u003c\/li\u003e\n\u003cli\u003eCold-water matcha\u003c\/li\u003e\n\u003cli\u003eServing with rich confectionery\u003c\/li\u003e\n\u003cli\u003eSprinkling over ice cream and desserts\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePreparation Instructions – Usucha\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSift approximately 2g of matcha into a tea bowl.\u003c\/li\u003e\n\u003cli\u003eAdd approximately 60ml of hot water.\u003c\/li\u003e\n\u003cli\u003eUse water at approximately 80°C.\u003c\/li\u003e\n\u003cli\u003eWhisk briskly with a chasen for approximately 15 seconds.\u003c\/li\u003e\n\u003cli\u003eWhisk quickly to bring out the matcha’s natural fragrance.\u003c\/li\u003e\n\u003cli\u003eLift the whisk gently from the center to finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePreparation Instructions – Matcha Latte\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSift approximately 2–3g of matcha into a bowl or cup.\u003c\/li\u003e\n\u003cli\u003eAdd approximately 30–40ml of hot or chilled water.\u003c\/li\u003e\n\u003cli\u003eWhisk until the matcha is completely dispersed.\u003c\/li\u003e\n\u003cli\u003eAdd approximately 120–150ml of warm or cold milk.\u003c\/li\u003e\n\u003cli\u003eAdd sweetener according to preference.\u003c\/li\u003e\n\u003cli\u003eFor an iced latte, pour the prepared matcha over ice before adding cold milk.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePreparation Tips\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSift the matcha immediately before preparation to reduce clumps.\u003c\/li\u003e\n\u003cli\u003eUse freshly boiled soft water and allow it to cool to approximately 80°C.\u003c\/li\u003e\n\u003cli\u003ePreheat the tea bowl and soften the chasen in warm water.\u003c\/li\u003e\n\u003cli\u003eWhisk the matcha quickly for approximately 15 seconds to preserve its fragrance.\u003c\/li\u003e\n\u003cli\u003eUse slightly less water for a stronger and more concentrated matcha flavor.\u003c\/li\u003e\n\u003cli\u003eAdjust the amount of matcha, water, milk, and sweetener according to preference.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eEnjoy with Confectionery\u003c\/h3\u003e\n\u003cp\u003eHatsu-mukashi’s pleasant astringency and bittersweet character help balance the richness and sweetness of confectionery.\u003c\/p\u003e\n\u003cp\u003eIt pairs especially well with baked cheesecake and other rich desserts. It may also be enjoyed with cookies, cakes, chocolate, mochi, yokan, and traditional Japanese wagashi.\u003c\/p\u003e\n\u003cp\u003eHatsu-mukashi can also be sprinkled directly over vanilla ice cream, yogurt, or other desserts to add a refreshing matcha flavor.\u003c\/p\u003e\n\u003ch3\u003eProduct Specifications\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Ippodo Tea\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eJapanese Brand Name:\u003c\/strong\u003e Ippodo Tea Co. \/ Ippodo Chaho (一保堂茶舗)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Name:\u003c\/strong\u003e Hatsu-mukashi (初昔)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Type:\u003c\/strong\u003e Japanese Matcha \/ Green Tea Powder\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTea Type:\u003c\/strong\u003e Primarily recommended for Usucha\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e Green tea (Japan)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCountry of Origin:\u003c\/strong\u003e Japan\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNet Weight:\u003c\/strong\u003e 20g\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePackage Type:\u003c\/strong\u003e Box\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePackage Dimensions:\u003c\/strong\u003e W5.2 × D5.0 × H6.5cm\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApproximate Servings:\u003c\/strong\u003e 10 servings when using approximately 2g per serving\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShelf Life:\u003c\/strong\u003e 120 days unopened\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOfficial Product Code:\u003c\/strong\u003e 5010931\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eManufacturer:\u003c\/strong\u003e Ippodo Tea Co., Ltd.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eManufacturer Address:\u003c\/strong\u003e 52 Tokiwagi-cho, Teramachi-dori Nijo-agaru, Nakagyo-ku, Kyoto 604-0915, Japan\u003c\/p\u003e\n\u003ch3\u003eSize Option\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e20g Box:\u003c\/strong\u003e A compact format containing approximately ten bowls of Usucha when using about 2g per serving. It is suitable for sampling Hatsu-mukashi, casual everyday preparation, travel, or enjoying the matcha while it is fresh.\u003c\/p\u003e\n\u003ch3\u003eStorage and Handling\u003c\/h3\u003e\n\u003cp\u003eStore unopened matcha in a cool, dark, and dry place. Protect it from heat, humidity, direct sunlight, and strong odors.\u003c\/p\u003e\n\u003cp\u003eIf refrigerated, allow the unopened package to return close to room temperature before opening. This helps prevent condensation from affecting the powder.\u003c\/p\u003e\n\u003cp\u003eAfter opening, close the package securely and refrigerate. Use as soon as possible to enjoy its natural color, aroma, and flavor.\u003c\/p\u003e\n\u003ch3\u003eKey Highlights\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eRefreshingly Sharp Flavor:\u003c\/strong\u003e Hatsu-mukashi offers a crisp and lively taste that helps refresh the palate.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCharacteristic Matcha Bitterness:\u003c\/strong\u003e Its pleasant astringency and bittersweet notes provide a clearly defined traditional matcha character.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIdeal for Usucha:\u003c\/strong\u003e Prepare 2g with 60ml of water at approximately 80°C and whisk briskly for around 15 seconds.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for Matcha Lattes:\u003c\/strong\u003e Its distinctive bitterness remains noticeable when combined with milk and sweetener.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExcellent with Rich Desserts:\u003c\/strong\u003e The refreshing astringency helps balance baked cheesecake, ice cream, cakes, and other sweet foods.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCompact 20g Box:\u003c\/strong\u003e The package contains approximately ten servings and is convenient for casual enjoyment and maintaining freshness.\u003c\/p\u003e\n\u003ch3\u003eNotes and Precautions\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHatsu-mukashi is primarily recommended for Usucha, matcha latte, and casual dessert applications.\u003c\/li\u003e\n\u003cli\u003eThis product is supplied in a 20g box.\u003c\/li\u003e\n\u003cli\u003eMatcha may naturally form small clumps during transportation or storage; this does not indicate a quality problem.\u003c\/li\u003e\n\u003cli\u003eSift the powder before preparation for a smoother texture.\u003c\/li\u003e\n\u003cli\u003eNatural color, aroma, and flavor may vary slightly between production lots.\u003c\/li\u003e\n\u003cli\u003eKeep the product away from heat, moisture, direct sunlight, and strong odors.\u003c\/li\u003e\n\u003cli\u003eConsume promptly after opening.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tsujiri Ippodo","offers":[{"title":"Default Title","offer_id":47625583132927,"sku":null,"price":3800.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0720\/0561\/5871\/files\/01_600x_3a9afd02-c27e-4f26-b29c-cedd8de42e9b.webp?v=1764882297","url":"https:\/\/japanheartfulstore.com\/products\/ippodo-tea-hatsu-mukashi-matcha-green-tea-powder","provider":"Japan Heartful Store","version":"1.0","type":"link"}