{"product_id":"tsujiri-ichi-honten-juun-no-mukashi-premium-ceremonial-grade-uji-matcha-green-tea-powder","title":"Tsujiri Ichi Honten Juun no Mukashi Premium Ceremonial Grade Uji Matcha Green Tea Powder","description":"\u003ch2\u003eJuun no Mukashi (寿雲の昔)\u003c\/h2\u003e\n\u003ch3\u003ePremium Ceremonial Grade Uji Matcha with a Rich Fragrance and Abundant Umami\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eTea Type:\u003c\/strong\u003e Premium Ceremonial Grade Uji Matcha \/ Japanese Green Tea Powder\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQuality Class:\u003c\/strong\u003e First-Class Uji Matcha from Tsujiri Ichi Honten\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Preparation:\u003c\/strong\u003e Especially recommended for Koicha; also excellent as Usucha\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePackage:\u003c\/strong\u003e 30g Can\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended For:\u003c\/strong\u003e Koicha, Japanese tea ceremony, formal tea occasions, serving honored guests and premium Japanese tea gifting\u003c\/p\u003e\n\u003ch3\u003eProduct Overview\u003c\/h3\u003e\n\u003cp\u003eJuun no Mukashi is a first-class Uji matcha from Tsujiri Ichi Honten, a historic Japanese tea company founded in Uji, Kyoto. It is an expertly selected blend made exclusively with Uji tea cultivars and is distinguished by its rich, elegant fragrance and abundant umami.\u003c\/p\u003e\n\u003cp\u003eThis premium ceremonial grade Japanese matcha offers the depth, body and refined character expected from a high-quality tea ceremony matcha. Its concentrated umami and full fragrance make it especially well suited to Koicha, while its balanced character may also be enjoyed as aromatic and flavorful Usucha.\u003c\/p\u003e\n\u003cp\u003eJuun no Mukashi is associated with Urasenke Konnichian Hounsai Daisosho, making it a distinguished choice for traditional Japanese tea ceremony practice, formal gatherings and special occasions.\u003c\/p\u003e\n\u003ch3\u003eFlavor Profile\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eRich and abundant umami\u003c\/li\u003e\n\u003cli\u003eFull, concentrated flavor\u003c\/li\u003e\n\u003cli\u003eRefined natural sweetness\u003c\/li\u003e\n\u003cli\u003eElegant and beautifully developed fragrance\u003c\/li\u003e\n\u003cli\u003eGentle, sophisticated bitterness\u003c\/li\u003e\n\u003cli\u003eSmooth and rounded mouthfeel\u003c\/li\u003e\n\u003cli\u003eDeep flavor suitable for concentrated Koicha\u003c\/li\u003e\n\u003cli\u003eFragrant and balanced character when prepared as Usucha\u003c\/li\u003e\n\u003cli\u003eRich, lingering aromatic finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRecommended Preparation – Koicha\u003c\/h3\u003e\n\u003cp\u003eJuun no Mukashi is especially recommended for Koicha. Preparing it with a small amount of water reveals its concentrated umami, refined sweetness, rich aroma and substantial body.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePreheat the tea bowl and chasen with hot water\u003c\/li\u003e\n\u003cli\u003eDiscard the water and wipe the bowl completely dry\u003c\/li\u003e\n\u003cli\u003eSift approximately 4g of matcha into the tea bowl\u003c\/li\u003e\n\u003cli\u003eAdd approximately 30–40ml of hot water at around 75–80°C\u003c\/li\u003e\n\u003cli\u003eKnead slowly and evenly with a chasen\u003c\/li\u003e\n\u003cli\u003eContinue until the matcha becomes thick, glossy and completely smooth\u003c\/li\u003e\n\u003cli\u003eAvoid creating foam when preparing traditional Koicha\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe amount of matcha and water may be adjusted according to personal preference or the customs of the tea ceremony school being followed.\u003c\/p\u003e\n\u003ch3\u003ePreparation – Usucha\u003c\/h3\u003e\n\u003cp\u003eJuun no Mukashi may also be prepared as Usucha. The lighter preparation highlights its elegant fragrance and balanced flavor while preserving its rich umami.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePreheat the tea bowl and chasen with hot water\u003c\/li\u003e\n\u003cli\u003eDiscard the water and wipe the bowl dry\u003c\/li\u003e\n\u003cli\u003eSift approximately 1.7g of matcha into the tea bowl\u003c\/li\u003e\n\u003cli\u003eAdd approximately 70ml of hot water cooled to around 80°C\u003c\/li\u003e\n\u003cli\u003eWhisk briskly with a chasen using an M-shaped motion\u003c\/li\u003e\n\u003cli\u003eContinue until a fine and even layer of foam develops\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKoicha and Usucha Serving Guide\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eKoicha:\u003c\/strong\u003e Approximately 4g of matcha with 30–40ml of water\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUsucha:\u003c\/strong\u003e Approximately 1.7g of matcha with 70ml of water\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApproximate Koicha Servings:\u003c\/strong\u003e About 7 individual servings per 30g can\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApproximate Usucha Servings:\u003c\/strong\u003e About 17 individual servings per 30g can\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRecommended Occasions\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePreparing traditional Koicha for a Japanese tea ceremony\u003c\/li\u003e\n\u003cli\u003eFormal tea gatherings and ceremonial occasions\u003c\/li\u003e\n\u003cli\u003eServing premium Uji matcha to honored guests\u003c\/li\u003e\n\u003cli\u003ePracticing traditional Koicha and Usucha preparation\u003c\/li\u003e\n\u003cli\u003eCelebrating important milestones and seasonal occasions\u003c\/li\u003e\n\u003cli\u003eEnjoying a quiet and focused personal teatime\u003c\/li\u003e\n\u003cli\u003eOffering as a refined Japanese tea gift\u003c\/li\u003e\n\u003cli\u003eGiving as an Ochugen or Oseibo seasonal gift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRecommended Pairings\u003c\/h3\u003e\n\u003cp\u003eTo appreciate its refined fragrance and abundant umami, Juun no Mukashi may be enjoyed straight as pure matcha. When served with confectionery, choose sweets that complement rather than overpower its elegant Uji tea character.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSeasonal nerikiri\u003c\/li\u003e\n\u003cli\u003eYokan\u003c\/li\u003e\n\u003cli\u003eMonaka\u003c\/li\u003e\n\u003cli\u003eHigh-quality mochi confectionery\u003c\/li\u003e\n\u003cli\u003eHigashi dry sweets\u003c\/li\u003e\n\u003cli\u003eDark chocolate with restrained sweetness\u003c\/li\u003e\n\u003cli\u003eTraditional Kyoto confectionery\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eUji Matcha and Traditional Stone Milling\u003c\/h3\u003e\n\u003cp\u003eMatcha is produced from tencha, tea leaves cultivated under shade to limit direct sunlight. Shading encourages the development of umami while helping to control excessive bitterness and astringency.\u003c\/p\u003e\n\u003cp\u003eAfter harvesting, the leaves are steamed and dried without being rolled. Stems and veins are removed to produce tencha, which is then carefully ground into fine matcha powder. Tsujiri matcha is traditionally stone-milled to create a smooth texture, full flavor, fresh fragrance and deep green color.\u003c\/p\u003e\n\u003cp\u003eJuun no Mukashi is blended exclusively from selected Uji cultivars, giving it the aromatic depth and rich umami associated with premium Uji matcha.\u003c\/p\u003e\n\u003ch3\u003eJapanese Tea Ceremony Matcha\u003c\/h3\u003e\n\u003cp\u003eJuun no Mukashi is a distinguished tea ceremony matcha particularly suited to Koicha. In a formal gathering, Koicha may be prepared in one bowl and shared among several guests. For home enjoyment, it may also be prepared as an individual serving.\u003c\/p\u003e\n\u003cp\u003eIts rich body and substantial umami allow it to be prepared at a higher concentration while maintaining an elegant and refined flavor. Those who prefer a lighter bowl may prepare it as Usucha using the official Tsujiri thin tea guideline.\u003c\/p\u003e\n\u003ch3\u003eProduct Specifications\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBrand:\u003c\/strong\u003e Tsujiri Ichi Honten\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eJapanese Brand Name:\u003c\/strong\u003e Tsujiri Ipponten (辻利一本店)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Name:\u003c\/strong\u003e Juun no Mukashi (寿雲の昔)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eJapanese Reading:\u003c\/strong\u003e Juun no Mukashi\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct Type:\u003c\/strong\u003e Premium Ceremonial Grade Uji Matcha \/ Japanese Green Tea Powder\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eQuality Class:\u003c\/strong\u003e First-Class Uji Matcha\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRecommended Style:\u003c\/strong\u003e Koicha; also suitable for Usucha\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTea Cultivars:\u003c\/strong\u003e Selected blend made exclusively with Uji cultivars\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e Green tea\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredient Origin:\u003c\/strong\u003e Japan\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduction Region:\u003c\/strong\u003e Uji, Kyoto, Japan\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNet Weight:\u003c\/strong\u003e 30g\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContainer Type:\u003c\/strong\u003e Can\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShelf Life:\u003c\/strong\u003e 120 days\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eJAN Code:\u003c\/strong\u003e 4562147411515\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTea Tradition:\u003c\/strong\u003e Preferred by Urasenke Konnichian Hounsai Daisosho\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProducer:\u003c\/strong\u003e Tsujiri Ichi Honten Co., Ltd.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProducer Address:\u003c\/strong\u003e 156 Uji Myoraku, Uji-shi, Kyoto 611-0021, Japan\u003c\/p\u003e\n\u003ch3\u003eStorage Instructions\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eStore away from high temperatures, humidity, direct sunlight and strong odors\u003c\/li\u003e\n\u003cli\u003eFor unopened storage longer than one month, refrigeration is recommended\u003c\/li\u003e\n\u003cli\u003eBefore opening a refrigerated can, allow it to return completely to room temperature\u003c\/li\u003e\n\u003cli\u003eOpening the can while cold may cause condensation and damage the matcha\u003c\/li\u003e\n\u003cli\u003eAfter opening, keep tightly sealed in a cool, dark place at room temperature\u003c\/li\u003e\n\u003cli\u003eConsume as soon as possible after opening for the best color, fragrance and flavor\u003c\/li\u003e\n\u003cli\u003eMatcha readily absorbs surrounding odors, so store it separately from strongly scented foods\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePreparation Tips\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSift the matcha immediately before preparation to remove natural clumps\u003c\/li\u003e\n\u003cli\u003eAlways use a preheated and completely dry tea bowl\u003c\/li\u003e\n\u003cli\u003eUse fresh, soft water whenever possible\u003c\/li\u003e\n\u003cli\u003eFor Koicha, knead the matcha slowly instead of whisking rapidly\u003c\/li\u003e\n\u003cli\u003eFor Usucha, whisk briskly in an M-shaped motion to create fine foam\u003c\/li\u003e\n\u003cli\u003eUse slightly cooler water to emphasize sweetness and umami\u003c\/li\u003e\n\u003cli\u003eUse slightly warmer water to emphasize fragrance and a cleaner finish\u003c\/li\u003e\n\u003cli\u003eAdjust the amount of water according to the desired strength and texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy Choose Juun no Mukashi?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFirst-class Uji matcha from Tsujiri Ichi Honten\u003c\/li\u003e\n\u003cli\u003ePremium ceremonial grade Japanese matcha for traditional tea preparation\u003c\/li\u003e\n\u003cli\u003eMade exclusively with selected Uji tea cultivars\u003c\/li\u003e\n\u003cli\u003eEspecially recommended for rich and concentrated Koicha\u003c\/li\u003e\n\u003cli\u003eMay also be enjoyed as fragrant and flavorful Usucha\u003c\/li\u003e\n\u003cli\u003eRich, elegant fragrance with abundant umami\u003c\/li\u003e\n\u003cli\u003eDeep flavor with refined sweetness and gentle bitterness\u003c\/li\u003e\n\u003cli\u003eTraditionally stone-milled for a fine and smooth texture\u003c\/li\u003e\n\u003cli\u003eAssociated with Urasenke Konnichian Hounsai Daisosho\u003c\/li\u003e\n\u003cli\u003eIdeal for Japanese tea ceremony, honored guests and premium gifting\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eImportant Notes\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCeremonial Grade is an international market term for matcha suitable for drinking straight and for traditional tea preparation\u003c\/li\u003e\n\u003cli\u003eTsujiri Ichi Honten officially describes Juun no Mukashi as a first-class matcha with rich fragrance and abundant umami\u003c\/li\u003e\n\u003cli\u003eSmall clumps may occur naturally during storage and transportation; sift before use\u003c\/li\u003e\n\u003cli\u003eNatural variations in color, fragrance and flavor may occur between production lots\u003c\/li\u003e\n\u003cli\u003eKeep the can tightly closed because matcha is sensitive to air, moisture, heat and odors\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Tsujiri Ippodo","offers":[{"title":"Default Title","offer_id":46746327089407,"sku":"MATU005","price":13500.0,"currency_code":"JPY","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0720\/0561\/5871\/files\/minoruen_cha-018_5.jpg?v=1743539298","url":"https:\/\/japanheartfulstore.com\/products\/tsujiri-ichi-honten-juun-no-mukashi-premium-ceremonial-grade-uji-matcha-green-tea-powder","provider":"Japan Heartful Store","version":"1.0","type":"link"}